The Power of Partnerships at BackForum

Back Market recently held their exclusive insider's event, BackForum, and invited Alvaro DaFonte, Director – Business Development France and Belgium for Ingram Micro Lifecycle, to speak on a panel.  

The event provides an engaging environment for businesses to meet with Back Market leaders, experts, and top sellers to discover new opportunities. 

Alvaro joined Antoine Barbry, Director of EU Sellers at Back Market, with Matthieu Heynes of SharkNinja, to discuss the power of partnerships. The panel discussed brand-focused supply trends, sourcing challenges, and growth opportunities in the refurbished tech market.  

Reflecting on the session, Alvaro said, “It was both exciting and a little scary to be asked to speak. Exciting, because it was such a unique opportunity to share our success story. Scary, because you never know when you might trip over your words in front of over 200 people. 

"It’s also an ideal platform to learn more about Back Market and demonstrate how we can best support them, not only as a repair and refurbishment partner, but as a seller too.” 

Also attending the event was Paul Miller, Managing Director UK, a recent addition to the company, “It was a great opportunity to strengthen our relationships and learn new things about this fast-paced market. At Ingram Micro Lifecycle, we’re always seeking new ways to innovate, particularly around AI, and these events are ideal for inspiring collaboration and progression.”